
That demand is set to grow. Globally, adventure tourism is forecast to surge to almost $2 trillion by 2032, as high-end travellers increasingly prioritise meaningful, adventurous experiences over traditional luxury escapes. Answering this call is Oyster Yachts, the renowned British builder of luxury bluewater sailing yachts. Already known for its sold-out bi-annual Oyster World Rally, the company has unveiled an exciting new initiative designed for sailors with a taste for exploration but without the time for a full circumnavigation.
The newly established Oyster Explorers Club has launched a series of Oyster Explorers Club Rallies—fully supported sailing adventures that give owners the chance to sample the Oyster lifestyle in iconic destinations around the world.
For those drawn to Arctic glaciers, Polynesian atolls, or the wild drama of Cape Horn, these rallies offer the thrill of offshore passages and the camaraderie of a fleet, but in flexible formats that suit modern lifestyles. Each rally blends exhilarating sailing with cultural immersion, spectacular anchorages, and social experiences that reflect Oyster’s ethos of quality, community, and discovery.
Owners sail in company with other like-minded adventurers, supported every nautical mile by Oyster’s expert team. No other yacht manufacturer offers this level of service, which includes a dedicated staff member responsible for booking bespoke offshore excursions—from safaris and guided hikes to cooking lessons with local hosts. With logistics, route planning, and technical support taken care of, participants are free to focus on what matters most: the journey.
The first suite of rallies features four routes:
For Oyster owners, the Explorers Club Rallies represent a new way to experience the freedom of bluewater cruising—one that balances ambition with accessibility, while creating memories that last a lifetime.
For more information, visit Arctic Rally, Viking Rally, Pacific Rally, Cape Horn Rally.
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